[Micro Moment] Have You Heard of Wabi Sabi?

Wabi Sabi is a concept taken from one of my favourite books, Rework by Jason Fried and David Heinemeier Hansson.


The book is packed with super sharp insights, ideas and tips and Wabi Sabi is one of my favourites.


I talk about it in relation to your marketing and how it can helps battle against perfectionism and facilitates shipping.